Commercial printing calls for professionalism. You need to take care of certain aspects when you prepare your business card files for online printing. Make sure that the print quality, format of presentation, and visual impact of the cards are optimum. These are important tools for your business, ensuring that people will know about your firm and areas of expertise. Evidently, you cannot ignore the print quality and other aesthetics of the card.
Business card printing is one of the projects that every online printer gets in bulk. Moreover, these need to be a bit different on some ground or the other. Online printing of business cards allows vendors to experiment with variety of fonts, paper types, ink styles etc. Sometimes, the business owner may involve himself further and get a message printed on the business card as well. All these facilities require use of the latest tools that make all these tasks easier, in addition to ensuring the completion of the order on time. So, preparing files for online printing has to be done keeping all these points in mind.
Here are five tips that will guide you in preparing files for online printing:
1. Consult An Online Commercial Printer
In order to save your financial resources and time, it is recommended to have a consultation with a commercial printer. Convey all your requirements regarding goals, the project, budget, and deadline. You may ask the printer about the types of files that they accept. Besides, it is necessary to specify the paper size, paper quality, limitations of file size, and colour model. If you want scanned images in the file, you may provide the source file to the printer.
2. Choose The Right Colour Mode
Before starting the design process, you need to choose the right colour mode. These days, both digital and offset printing presses produce impressive colour schemes. You can choose from RGB, spot colours, single colours, process colours, and process plus spot colours. Choosing the colour mode early will enable you to decide the other design elements seamlessly. These include the typography, fonts, images used in the files, and so on.
3. Specify The Page Size
After choosing the right colour scheme, you need to specify the page size. You should have an idea about the size of pages of the finished product. Consult the online printing service providers regarding pixel density and other specifications that will produce the desired print. In the page setup process, remember that page size indicates the size of the final product after it is trimmed. On the other hand, paper size indicates the area of paper on which the files are printed, before the trimming process. In certain cases, the paper size may be larger than the page size.
4. Focus On Bleed
In certain cases, you may want to print certain elements in your file to the border of the page. You need to set these as a bleed. It is the area where the design element crosses the publication page. The publication has to be printed on a paper size larger than the final page. Then it is trimmed to get the desired look of the file. As offset printers are unable to print the borders of the paper, bleed is necessary.
5. Choose The Right Fonts
You will come across a number of options while choosing the fonts. However, it is recommended to avoid synthetic fonts as much as possible. Moreover, each font has several variations. For instance, Times New Roman cuts across four categories. Consult with the professional printers regarding the font and typography preferences and they will customize these for you.
These guidelines will enable you to get a sophisticated print of your file. Online service providers seek all specifications from their clients before printing. Focus on the design elements and technical aspects when you go for commercial printing.