No matter where you work or what you do, it can be immensely helpful to know who your best industry experts are. They can help you to learn new skills, keep up to date with the latest industry news and offer inspiration on your own quest for expert status. But if you’re going to benefit from your industry experts, you first of all need to be able to find them. Here are some of the best places to look on the web when it comes to finding experts:
It almost goes without saying that Google has got to be one of the best places to look for experts. You can do keyword searches to find what you’re looking for, as well as refining your searches to find the best blogs, lists and professionals working in your area. You can also make use of the more advanced Google features to find what you need. For example, search operators such as intitle:“industry pro name” or inurl: “industry keyword blogs” (edit as appropriate for your industry) can help you get more specific, useful results.
2. The best directories
One of the great things about the web is that it has some great directories to help you find the information you need. For instance, take a look at sites such as Best of the Web – BOTW which is a directory of sites that’s organised by category. You can use it to look for relevant sites and filter through different subcategories until you get the result you want. Dmoz is another directory it’s certainly worth checking out when you’re looking for experts.
Of course, we can’t write an article about finding industry experts without mentioning how social media could help you. Twitter in particular can be extremely useful, and doing keyword searches is one popular way to look for people in your industry. You can also use Twitter-related sites such as Followerwonk. This makes use of the information in people’s Twitter bios to look for factors such as keywords and their level of influence.
Another site to utilise for industry experts is Topsy. This site allows you to search content, such as that posted and shared on Twitter. This can be a good way of finding out who has created the most popular content – you never know, it could be those industry experts you’re looking for.
5. Blogrolls of experts
If you already know who a couple of your industry experts are, don’t forget to check out their blogs. Not only is this a good way to learn from the best, but you can often also find other experts by taking a look at their blogrolls. See who they’ve listed and check out their blogs to see if they fit the bill of what you’re looking for.
6. Conference line-ups
Finally, most industries have events or conferences where the experts go to speak, so do a search for relevant events and check out who’s speaking. See who’s delivering the keynote addresses or speaking on topics relevant to what you do; this can be a top way to find the pros in your industry, so keep a look out for events that link up to what you do.