Are rivals to benefit from Google’s purchase of Motorola?

Whilst Nokia could benefit from Google’s purchase of Motorola Mobility, RIM may not reap the same rewards.

Industry analysts are predicting a ripple affect beyond the Android world following Google’s announcement to buy the Motorola Mobility unit for $12.5bn.

Nokia will find itself at an advantage, as Google’s acquisition of an Android hardware vendor will draw phone makers to Microsoft’s Windows Phone platform.

According to the analyst as Nokia moved to Windows Phone early, they may have the edge over other vendors.

“Nokia benefits because Microsoft’s Windows Phone suddenly looks like a much more viable operating system,” said Avi Greengart, research director for consumer devices at Current Analysis.

Whilst RIM’s stock did climb to 9.4 per cent – following speculation over the value of the company’s patents (Patent holdings are said to have played a roll in Google’s decision) – it still drags its sagging hardware business with it.

Ken Dulaney, VP at Gartner believes this could limit which hardware vendors would look at buying up RIM. However, not all would agree.

An analyst from Sterne Agee thinks the disruption to the Android market could benefit RIM as HTC and Samsung may feel alienated (due to lock down in patent protection for Android.).

Also – there are concerns about the power of Google and Apple as mobile phone suppliers – could RIM become the strong third contender?

Analysts do say that RIM’s efforts to re-establish its hardware lines and transition to the QNX platform far outweigh any impact from the Google deal.

So, whilst looking to Nokia as the obvious benefactor, don’t rule out the opportunities coming to RIM.

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Chris Baker is the Global Sales and Marketing Director responsible for the expansion of Calsoft Enterprise Solutions internationally. Formerly co-owner of acquired business, Inatech, Chris has been responsible for developing and promoting the company’s position as a specialist in Oracle solutions within the global IT industry. Chris co-founded Inatech in November 2002 merging with Calsoft in 2008. In a career spanning 23 years, Chris has held influential positions at Accenture, Easams, and Marconi. He was a Member of the Oracle UK Consulting Board during his time at Oracle Corporation UK, where he spent 15 years. Chris has a Higher National Diploma in Computing Studies from Farnborough College with distinction.