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Greg Kefer is part of business unit leadership team, running a marketing organisation that is responsible for global demand generation, awareness and corporate communications.

Supply Chain Visibility 2018: You Can’t Hit What You Can’t See

A recent market study by Geodis that found that only 6% of companies claim to have “full visibility” across their supply chain. This mirrors other studies that point to a general consensus that while visibility is universally considered a good thing to have, few companies have it completely figured out. Part of the challenge here is that there are many definitions of what supply chain visibility actually is. According to Gartner, there are over 100 software vendors on their radar that claim to have some kind of supply chain visibility offering, which means visibility into a DC, or a plan, or a plant, or a region, or transport mode, or some performance KPIs would count. The true answer to the state of the supply chain visibility market is probably somewhere in the middle. On one level, ther...

Supply Chain 2018: Innovation Hits Warp Speed

When Elon Musk recently announced that Tesla would start building electric semi-trucks that would have 500-mile range and come with a version of Tesla’s Autopilot driving aid, the world realised it wasn’t a matter of if, but when these new trucks would be hitting the highways. After all, this is the same guy who said he was sick of sitting in traffic and launched the Boring Company, which is now tunnelling beneath the gridlocked freeways of Los Angeles. And let’s not forget Musk’s SpaceX, the Hyperloop and Tesla – all radically different companies predicated on technology innovation, creativity, disruption and long term commercial viability. The pace of innovation is picking up steam at an exponential rate. With advanced hardware, software and connectivity becoming accessible and cost effe...

I Want That One, And I Want It Now!

For the better part of two decades, one of the holy grails for leaders has been the prospect of using technology to instantly locate the status of anything in the global supply chain. Billions of dollars have been invested in visibility technology that helps companies see and manage the entire end-to-end process. Progress has been made, but at the same time, the bar of success is a moving target, as other technology advances continue to change consumer expectations and the associated operational realities. In a recent survey on supply chain digital transformation, 94 percent of respondents identified supply chain visibility as a key enabling technology. However, if you were to ask 50 professionals to define that term, you would likely get 32 different answers. The reason: Depending on the ...