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James is an Outreach Executive at Mediaworks Online Marketing and covers a number of clients across a wide range of business sectors, helping them to grow their online portfolios through engaging content.

How To Upgrade Your High Street Store With Online Benefits

Often to go-to cause for many people when asked what has slowed down the retail experience on the high street, the online shopping experience has had seemingly positive and negative effects on the world of retail. If you’re wondering whether it’s worth a business scouting out a commercial property for rent, or just sticking to the online world, it’s worth considering the benefits of a bricks-and-mortar store in a new light. There’s been a change in focus for the high street, but when used correctly, it can be a huge benefit to retail. Offering email receipts A survey by YouGov showed that 44% of consumers would like a receipt for their in-store purchase to be emailed to them. However, just a third of the survey’s respondents said that they were given this opportunit...

6 Questions To Ask To Make Sure Your Business Appears Legitimate Online

So much of the news seems to be related to internet scams today. In the first six months of this year alone, industry group UK Finance has actually found that over £500 million has been stolen from customers of banks throughout Britain. Authorised push payment scams made up £145 million of this total, with these cases of fraud seeing individuals tricked into putting money into another account. Businesses should be just as concerned about internet scams as customers though, as firms are often targeted through them as well. Holiday park WiFi providers Infinium, which is a provider of IT security solutions too, is here to help. They have set out six questions that all companies should be asking about their websites to ensure customers know that a firm’s interactions online are always legitima...

How To Expand Your SME

If you’ve ever thought of owning your own business, you’re not alone. Research shows that four out of five 16-21 year-olds in the UK have shown an interest in being their own boss. It’s in fact predicted that 2018 is going to end on a high, making it yet another record-breaking year for start-ups in the UK. So, how do you make sure your SME keeps turning over a healthy profit? Here, we discuss the best ways in which you can improve and grow your business. Advertising Okay, so it might sound obvious, but an excellent advertising strategy is a huge asset for your company. Whether this is online or in person, your brand has to be in the public’s attention. Many people assume that advertising campaigns will be too costly for the size of their business, but this doesn’t have to be the case. A w...