About the Author
Tracey Rawling Church is Director of Brand and Reputation at Kyocera Mita UK. In a marketing career which spans almost twenty years, Tracey spent nine years with a specialist industrial and technical marketing consultancy before joining Kyocera in 1993. Her roles at Kyocera Mita have included PR and product management. As product manager she had responsibility for environmental issues and was the company's representative at ICER, the Industry Council for Electronic Recycling. Tracey lives in Berkshire and is married with a young son and a teenage step-daughter. She enjoys yoga and her interests include anthropology and archaeology - sadly now studied mostly from an armchair.

















