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How To Identify Good Care Home Software

While many care homes are still running off of written care notes and spreadsheets, there are a number of reasons to adopt care home software. Many caregivers will recognise the value of shifting to care home software, but they’re afraid of adopting bad software that gets in the way of doing their jobs. Here are a few good reasons you should consider adopting care home software and we’ll give you some tips on how to identify the right care home software for your organisation. 1. What is care home software? Care home software is simply software designed for the management of every aspect of a care home. It provides, at a minimum, a central place to store all information and documents. This includes records on each individual resident, policies and procedures that staff follow, resident care...

Top Tips To Maintain A Faithful Customer Base

People trust a business when they feel connected to it. It is vital to focus on how you can build a strong relationship with the customers when you are a business owner. By having a strong base, your business will continue to prosper. You know that even if there are other options out there, these people will remain loyal to the brand.  1. Communicate with them regularly There are different ways for you to speak to your customers. By communicating, it does not necessarily mean advertising. You can contact them to listen to what they have to say about your business. You can also contact them if you want to offer discounts and promotions. You want your loyal customers to know first about these offers so they will feel privileged. Avoid sending emails that don’t mean anything to them. Im...

How To Get Into The Gaming Industry

There’s no doubt about it; the gaming industry in the UK represents a market with genuine growth potential for the future. In fact, the value of this market is set to sky-rocket during the next three years, rising from the current level of $137.9 billion to a whopping $180.1 billion by the end of 2021. This growth is not being solely driven by the capital either, with cities such as Leeds also central to its success. This location is home to Leeds Rockstar, for example, which is part of the legendary Rockstar Games corporation behind the Grand Theft Auto Franchise (which has sold a staggering 95 million units worldwide and generated more than $6 billion in global revenue). With these facts and figures in mind, it’s little wonder that the games industry in the UK remains a highly influentia...

8 Key Questions To Ask An SEO Agency When Setting Up A Marketing Strategy

Because more and more people are using the Internet every day, you should marketing your business on the same platform. The Internet is accessible and convenient, making it easy for businesses like you to reach out to your target audience, stretch your audience reach, and even improve your brand visibility. This is the reason why search engine optimization (SEO) should be included in every businesses’ marketing strategy. When your website is optimized for search engines, your website will likely rank high in search engine results pages, which can translate to more traffic, customers, and profit. But since SEO can be a complicated matter, hiring an SEO agency to do the job for you might be a better option compared to doing everything by yourself. Not all businesses understand the processes ...

6 Cyber Security Tips For Business Owners

There has been an increase in significant headlines featuring security breached in many corporations. Even government agencies have been facing the same problems for various reasons. The thing is, most of those hacked a lot are small organization. Data is being stolen and or corrupted every day. But why is this so? Many corporations are under protected. They do not have the proper channels in place to ensure their security is intact. Utilizing a security orchestration and automation platform is one way to go about it.  It put your business in a better position to protect your vital data from hackers and other harmful users. In addition to this, consider the following six tips. 1. Check your password protection from time to time In most cases, you will find businesses using passwords to pro...

RDP Access To Hacked Servers Still A Thriving Business On Deep And Dark Web

Deep & Dark Web markets selling remote desktop protocol (RDP) access to hacked servers or tools that scan for and brute-force these instances continue to thrive for a number of reasons, not the least of which is the money, time and effort RDP access spares a criminal entity from having to develop more complex attacks. RDP is a Microsoft protocol and client interface supported on a number of platforms beyond Windows, where it’s been a native feature since XP. It is most often used for legitimate remote administration, but criminals can also use it to remotely access targeted machines for a number of malicious purposes including credential harvesting, account takeover, spam delivery, and as of late, cryptocurrency mining. Scanning and brute-forcing tools automate attempts to gain access ...

Using Social Media Marketing To Rebuild Trust In A Stigmatised Industry

The majority of the online world will have all once received an email from an unknown sender outlining how there are ‘single people waiting to find them’ or ‘5 free spins on this special offer’! Spam emails have damaged the reputation of online industries such as dating, gambling and pharmaceuticals. These companies have had to rebuild trust in the eCommerce world, despite providing a trustworthy service. In this article, I’ll explore how certain companies in these industries, have used social media marketing to rebuild their reputation online. Overall, the impacts of spam emails from the early 2000’s to the present day, can be seen in the erosion of trust between the consumer and service. Despite operating in a fully regulated and legal industry, online dating websites are one of the most...

5 Ways To Ensure Your Chatbot Offers Better Customer Service

Chatbots are now mature enough, and there are plenty of good examples out there, to show any business how they can help improve their customer experience. Even so, the odd bad example shows up, reminding everyone that good service needs to be worked on. We’ve all experienced great and poor customer service. Yet, while most of us will make a mental note to go elsewhere next time, chatbots are the easiest form to complain about thanks to their impersonal nature. That’s why press articles about bots are so biting, since they take all the flack, and the metrics are black and white (or a scale of one to five). 1. Customer Service Is Always Personal While one checkout assistant might be excellent at your local grocery store, we don’t complain about the others who ploddingly fill our bags without...

Lessons Learnt From The Aragon Research Globe For Enterprise Video

The 2018 Aragon Research Globe for Enterprise Video published in July of 2018 is a comprehensive 29-page report where Aragon Research not only identifies the leading providers in the Enterprise Video space, but also reviews a number of trends and insights related to the growing use of video within the enterprise. Video is proving to be a critical asset to the digital enterprise and is on a collision course with digital asset management. If you have not already done so, we highly recommend you download this free report. The need for video content in a digital enterprise is greater than ever now that video-enabled customer journeys have become more vital to engagement. Use cases still rule the day and Video-Enabled Business Applications (VEBAs) are still a way for enterprises to get started ...

The Importance Of Employee Time Tracking Software

Time tracking software is a tool which is used by the employees and managers in recording worked hours for billing, operations, and payroll. Generally, they are able to capture time spent on various assigned task and are used in the automation of client or payroll invoicing. They are also used to avail insights on other operations such as the tasks which tend to consume a lot of the staffs time. Owners of businesses who make use of this technology record a highly increased productivity that results in an increased amount of profit which is the ultimate bottom line of any given business. There are various benefits that are associated with time tracking software and they include better management of the task. The software ensures nothing is left out and it is done the way it should be. Here ...

7 Tips That Can Improve Ecommerce SEO

The vast majority of SEO companies are able to deliver well-designed strategies that can help website owners rank their websites higher in the search engine results. This is true even for websites that don’t have more than 15 pages of written content and have a short list of niche keywords that are popular. Even though a process like this looks simple, the fact is that it takes a lot of work to come up with a solid eCommerce SEO strategy that will work. Keep in mind that popular search engines like Google, Bing, and Yahoo are changing their algorithms all the time. In other words, you have to stay up-to-date with these changes in order to succeed and get more web traffic on your website. If you are interested in achieving a goal like this, we suggest checking our tips. 1. Use a significant...

Why Kubernetes Is Helping To Make Cloud Mainstream

There has been a lot of talk in the first half of 2018 around how cloud is being adopted for mission-critical applications and becoming mainstream. Right now, the impact of cloud services, cloud technologies and practices for organisations is rapidly accelerating as we enter the next wave of cloud adoption. To this point, analysts at Forrester predict that the public cloud market will grow by 22 percent in 2018, to $178 billion. This momentum is being driven by companies that recognise the potential benefits of a cloud-based infrastructure i.e. lower operational costs, increased speed of deployment and greater business flexibility. Today, many companies have moved well beyond the experimental stage and view the cloud as a critical component of their IT strategy, whether they are transition...