Employees Lose More Data In December Than Any Other Month

Businesses must protect their data now before laptops, smartphones and other devices disappear in the busiest time for property loss of the year. More items are lost in December than any other month, according to new research from my company, which also found that 70 per cent of people had lost a laptop, smartphone or other data storage device.

Items are most at risk at the time of day when people typically leave the office, with loss peaking at 18:00 and 67.7 per cent of loss happening on weekdays.

December is a busy month for people professionally and socially as many businesses are closing the quarter or year and employees want to enjoy seasonal celebrations with friends and family. But dashing from the office to meet friends with your laptop in hand, or capturing pictures of your night out on your smartphone puts not only the device itself at risk, but the data on it too.

In most cases, the devices are replaceable but, often, the data on them is not – so I’m urging all businesses to make sure that their data is backed up as we reach the riskiest time of year.

The research, carried out in the UK, France, Germany, Ireland and the USA by OnePoll quizzed 3,500 people about their experiences of property loss. Larger cities, where greater numbers of people travel for work on public transport saw regional spikes in loss. They were also inclined to show peaks for loss between 08:00 and 09:00, highlighting the impact of the morning as well as evening commute. Globally, 19% of all losses happened on public transport.

Companies with staff working in London, Birmingham and Aberdeen should be particularly vigilant since the survey found that these three cities were the site of more losses than any other places in the UK.

Mobility tools, like laptops and smartphones, come into their own at Christmas, since we all want the flexibility to attend events such as school plays, Christmas parties and family gatherings. Being able to work whenever and wherever you need to is a real benefit. But working on the go can make your data vulnerable if it’s not properly protected. Online backup and data access tools answer both needs and will help businesses to ensure profitability at this time of year.

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Claire Galbois-Alcaix leads the EMEA marketing function for EMC subsidiary, Mozy, the world's most trusted online backup provider. Claire is responsible both for the marketing of Mozy across the EMEA region and for its online sales through Mozy's Web Direct business. Claire joined Mozy in 2009 with extensive experience in the backup sector as well as having worked for global brands such as DHL, Adidas and DJ Deloitte, totalling 16 years in marketing roles. Originally from Luxemburg, Claire has lived and worked in France, Germany and the UK and managed global marketing programmes from Asia to the USA. Schooled internationally, Claire graduated from the E.C.G. Business School and the University of Cambridge.