Adam Bunn is Head of SEO at Greenlight. A search professional with over 6 years SEO experience behind him, he oversees natural search strategies for all Greenlight’s SEO clients such as Santander, Vodafone UK and Interflora. Adam has experience of building and leading strong SEO consultancy teams. Thanks to his industry expertise and broad knowledge as an SEO practitioner, he runs the in-house training program and is regularly called upon to train delegates at the IDM and industry conferences such as SES. Adam has also run bespoke external training programmes for the likes of First Conferences and Lastminute.com. Adam regularly provides innovative thought leadership pieces, white papers and opinion pieces for trade publications including Econsultancy, UTalkMarketing and Tech Weekly.