Technology Advances Fuelling M-Commerce Today

On 12th April, as part of its launch into Europe, mobile application platform provider Kony invited BCW and other business journalists to a roundtable to discuss the results of its recently commissioned research into current mobile trends, consumer and business attitudes towards mobile commerce and the technology advances that are fuelling m-commerce today. Held over lunch at Cinnamon Kitchen, the sister restaurant to the much celebrated Cinnamon Club, the discussion focussed on the main findings of the survey and why it seems that mobile investment among UK retailers is not always aligned with the tools and services that today's consumers are demanding.

Christian Harris is editor and publisher of BCW. Christian has over 20 years' publishing experience and in that time has contributed to most major IT magazines and Web sites in the UK. He launched BCW in 2009 as he felt there was a need for honest and personal commentary on a wide range of business computing issues. Christian has a BA (Hons) in Publishing from the London College of Communication.