Twylah Puts You In Control Of Your Social Media Image


If you run a business and utilise social media tools to promote your goods or services then you will know that Twitter and Facebook doesn’t always show your company in the best possible light because of the relatively dull and limited manner in which the tools push your message out to your followers, clients and potential clients.

The likes of Twitter, Facebook and Google+ offer virtually nothing in the way of customisation that will make your “stuff” look really appealing. But there’s a new service that is currently in limited beta which will turn this problem on its head – Twylah.

Twylah Landing Page

Twylah simply aggregates your Twitter messages and presents it on an attractive landing page. Twylah pages are search engine optimised and give your tweets a longer shelf life and more exposure. Twylah creates a custom landing page for each of your tweets and topics so that they can be found on search engines like Google and Bing.

If you are running a social media campaign you want to be in control of the content and Twylah does just that. Click on the manage topics button and you can immediately drag n drop content into the pin and hide modules, it’s as simple as that.

Power Tweets

One of the key features is what Twylah calls power tweets; The web site explains:

“A power tweet creates custom landing pages for each tweet you send, complete with an automatic back-link to your page, the text of your tweet, any linked content, and other related tweets of yours.

“Power Tweets increase engagement (as defined by time spent on your Twitter content) by 4000%! Yes, that’s right, 40x. Viewers who click on Power Tweet links spend 3-5 minutes (on average!) engaging with your original tweet and a larger portion of your Twitter content.”

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Kevin Tea is a journalist and marketing communications professional who has worked for some of the leading blue chip companies in the UK and Europe. In the 1990s he became interested in how emerging Internet-based technologies could change the way that people worked and became an administrator on the Telework Europa Forum on CompuServe. With other colleagues he took part in a four year European Commission sponsored project to look at the way that the Internet could benefit remote communities. His blog is a resource for SMEs who want to use cloud computing and Web 2.0 technologies.